{"id":181,"date":"2024-12-16T10:39:14","date_gmt":"2024-12-16T10:39:14","guid":{"rendered":"https:\/\/know-yourcar.co.uk\/blog\/?p=181"},"modified":"2024-12-17T11:01:53","modified_gmt":"2024-12-17T11:01:53","slug":"2024-round-up","status":"publish","type":"post","link":"https:\/\/know-yourcar.co.uk\/blog\/2024\/12\/16\/2024-round-up\/","title":{"rendered":"2024 Round-Up"},"content":{"rendered":"\n<p>This year has been nothing short of fascinating for the vehicle market. Are EVs thriving or struggling? Why are used car prices dropping? Why are car manufacturers shouting so loudly about net-zero targets? And then there was Jaguar.<\/p>\n\n\n\n<p>Without question, we\u2019re witnessing a revolution in the automotive world, with seismic shifts reshaping the landscape.<\/p>\n\n\n\n<p>As the self-proclaimed chief petrol head, I thought I\u2019d share my views on what\u2019s been happening. As always, these are just my thoughts\u2014likely no more insightful than my wife\u2019s, who couldn\u2019t care less about cars. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">EVs: The Rollercoaster Ride<\/h3>\n\n\n\n<p>EVs have had a turbulent year, with a scary drop in depreciation rates starting in late 2023. Why? Well, two key factors stand out:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>The Government Tax Write-Off<\/strong><br>Businesses can shave around 25% off the purchase price of an EV thanks to tax incentives. That\u2019s a huge saving. But it also meant that as soon as the car left the dealership, its value dropped by that same 25%. Add the standard 20% depreciation that affects most new cars, and the maths are clear\u2014second-hand EVs plummeted in value.<\/li>\n\n\n\n<li><strong>Scare Stories and Media Clickbait<\/strong><br>Let\u2019s be honest: some EV scare stories had a basis in fact, but many didn\u2019t. The media had a field day, and it\u2019s no surprise that some buyers were spooked.<\/li>\n<\/ol>\n\n\n\n<p>Where are EVs now? The numbers speak for themselves: adoption is still growing, albeit slower than before. According to SMMT data, EVs remain the fastest-growing segment of the new car market.<\/p>\n\n\n\n<p>But here\u2019s the twist: ICE car values also dropped significantly in 2024. Why? I honestly have no idea. If you have a theory, let me know!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Manufacturers and the Net-Zero Debate<\/h3>\n\n\n\n<p>This year saw car manufacturers loudly criticising government net-zero targets, claiming they\u2019re out of step with EV adoption rates. I think they\u2019ve got a point. Governments were slow to tackle misinformation, and in some cases, actively leaned into it for political gain. Add poorly designed incentive schemes into the mix, and it\u2019s a recipe for market confusion.<\/p>\n\n\n\n<p>But let\u2019s not let the manufacturers off the hook. Many were so stuck in their old ways, they left massive gaps in the market\u2014gaps that new players like BYD (hello, China) were quick to fill. And they didn\u2019t hold back, diving headfirst into EVs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">A Petrol Head\u2019s Hope<\/h3>\n\n\n\n<p>What about those of us who love the sound of a screaming petrol engine? I\u2019m cautiously optimistic. I think most A-to-B cars will eventually become EVs\u2014and that\u2019s fine. But there will still be room for my beloved oily machines.<\/p>\n\n\n\n<p>If the majority of everyday cars are EVs, the remaining ICE vehicles will have a negligible impact on climate change. Add sustainable fuels into the equation, and the future for performance cars looks brighter.<\/p>\n\n\n\n<p>To my fellow petrol heads who see EVs as the spawn of the devil: let\u2019s think laterally. If dull ICE cars are replaced by EVs, it leaves more room for our screamers to exist.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">And Then There\u2019s Jaguar<\/h3>\n\n\n\n<p>Wow. Jaguar really made headlines this year. Their bold rebranding left jaws on the floor. From a business perspective, I kind of get it. Here\u2019s how I imagine the boardroom discussion went:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Accountants:<\/strong> \u201cJag is dying. No one\u2019s buying our cars.\u201d<\/li>\n\n\n\n<li><strong>Designers:<\/strong> \u201cBut it\u2019s an iconic brand!\u201d<\/li>\n\n\n\n<li><strong>Accountants:<\/strong> \u201cThey might love the brand, but they\u2019re not buying the cars. We\u2019ll have to kill it anyway.\u201d<\/li>\n\n\n\n<li><strong>Marketers:<\/strong> \u201cSo, let\u2019s reinvent it and find a new market.\u201d<\/li>\n<\/ul>\n\n\n\n<p>And, to their credit, they did just that. Suddenly, <em>everyone<\/em> was talking about Jaguar. Whether it was genius or madness remains to be seen. But one thing\u2019s for sure: it\u2019ll be a case study in business courses for years to come.<\/p>\n\n\n\n<p>Personally, I admire the bold move and wish them well, though I\u2019m still on the fence about it. A concept car is one thing, but the showroom models could be very different. That said, I have a feeling this will attract plenty of new customers who might never have considered a Jaguar before. We Brits are good at thinking outside the box. I just wish the box wasn\u2019t pink.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Happy Christmas!<\/h3>\n\n\n\n<p>That\u2019s it from me this year. Thanks for indulging my ramblings. Whether you love cars or hate cars, I hope you\u2019ve enjoyed our discussions. It&#8217;s worth saying, if you don&#8217;t like what we do with our blog posts, please do shout.<\/p>\n\n\n\n<p>Here\u2019s to another interesting year ahead. For KnowYourCar we&#8217;ve got some cool stuff rolling out early next year. As always it&#8217;s about giving you unique information so that owning and buying a car is easier and better. For me it&#8217;s likely the same as always. Man maths calculations on my old 911 resulting in spending more time underneath: 2025 finds that annoying suspension creak and I face up to that worrying noise from the gearbox.<\/p>\n\n\n\n<p>Cheers,<br>Dan<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This year has been nothing short of fascinating for the vehicle market. Are EVs thriving or struggling? Why are used car prices dropping? Why are car manufacturers shouting so loudly about net-zero targets? And then there was Jaguar. Without question, we\u2019re witnessing a revolution in the automotive world, with seismic shifts reshaping the landscape. As [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":182,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vehicle-ownership-help"],"_links":{"self":[{"href":"https:\/\/know-yourcar.co.uk\/blog\/wp-json\/wp\/v2\/posts\/181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/know-yourcar.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/know-yourcar.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/know-yourcar.co.uk\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/know-yourcar.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=181"}],"version-history":[{"count":0,"href":"https:\/\/know-yourcar.co.uk\/blog\/wp-json\/wp\/v2\/posts\/181\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/know-yourcar.co.uk\/blog\/wp-json\/wp\/v2\/media\/182"}],"wp:attachment":[{"href":"https:\/\/know-yourcar.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/know-yourcar.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/know-yourcar.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}